The wins are out-of-this-world… and so is the buzz we make, delivering mind-boggling jackpots and epic experiences at every turn.
In our new visual system, colour is king - helping to bring each game to life and aiding navigation.
Palette
EuroMillions yellow is the hero colour. The shadow, secondary and tertiary yellows should only be used with extruded type and the game pattern detailed below.
EuroMillions yellow
#F8B400
C: 0 M: 33 Y: 100 K: 0
Pantone 7409C
EuroMillions core shadow
#D37C09
C: 0 M: 55 Y: 100 K: 10
Pantone 145C
Secondary yellow
#ECA100
C: 6 M: 41 Y: 98 K: 0
Pantone 131C
Tertiary yellow
#FFC62C
C: 0 M: 25 Y: 86 K: 0
Pantone 122C
Detailed extrusions
#C36401
C: 2 M: 65 Y: 100 K: 20
Pantone 7585C
Background pattern
All games have their own pattern, based on the distinctive character of their extruded type. They're made to break up an empty canvas and add depth, so avoid using them with extruded type or imagery wherever possible.
Accessibility
Accessibility standards have been set to AA, so that our digital platforms can be enjoyed by everyone. AA requires a contrast ratio of at least 4.5:1.
8.78
EuroMillions yellow
Distort or wrap
5.07
EuroMillions core shadow
Distort or wrap
7.37
Secondary yellow
Distort or wrap
10.19
Tertiary yellow
Distort or wrap
3.92
Extusion detail
Distort or wrap
Usage percent
As a guide for your design work, primarily use EuroMillions yellow, and support it with the other shades of yellow when creating the extruded type and pattern to help create a balance similar to that shown below.
System in use
Find more examples of how assets come to life at the 'System in Action'.
To see more examples of how the
assets come to life see the
‘system in action’ page.
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